Impact

SmartMom® has been implemented in BC’s Northern Health and Fraser Health Authorities, with expansion to come in 2018 to the Interior Health Authority and the Northwest Territories and thereafter throughout BC.

Women are choosing SmartMom® to help guide them through their pregnancy because the information is evidence-based and messages arrive at a time that is relevant to their stage of pregnancy. Messages are delivered free of charge.

Popular SmartMom® messages include those with links for websites providing additional information on nausea and vomiting, genetic testing, other screening tests during pregnancy, doulas, prenatal registries, pregnancy calendars, signs and symptoms of preterm labour, and nutrition tracking.

According to our surveys, women starting SmartMom® have gaps in knowledge that are addressed in our messages. SmartMom® can also help women who experience fear of childbirth – about 50% of participants.

SmartMom® is customizable. Women can choose the times and days that work best for them to receive messages. They can also request supplemental messages on particular topics of interest to them, including alcohol, domestic violence, pregnancy after 35 years of age, weight gain, and smoking cessation.

To learn more about the SmartMom® program, please visit: https://www.smartmomcanada.ca/LearnMore